Apple “gets” its target market. They totally understand the people who buy their products. They cater their marketing messages to the unique needs, wants, and characteristics of the people they hope to convert from prospects to satisfied customers. You can build the same kind of passionate, lifelong customer base for the affiliate products you sell […]
Before the advent of online marketing, lead generation was an exclusive practice in the B2B field. This is no longer the case, but attracting potential business customers is still much more challenging than “hooking” consumers. The good news is that you can use a variety of powerful techniques to convert decision makers into your leads […]
SAP Hybris SAP Hybris is a powerful and versatile e-commerce platform that is highly configurable. It is used by the large businesses to reduce costs, optimize pricing, and increase customer engagement. With SAP Hybris, it is easy to manage and integrate third-party systems and business logic. sap hybris certification is a cloud-based customer relationship management […]
Many business owners rushed to create websites, perhaps because “my competition has one” or because “it’s what’s hot right now.” Often these sites are little more than online brochures, and maybe that’s all you really need. But have you really considered whether you are taking full advantage of the online opportunities out there? As with […]
A new year is fast approaching and many of us are inclined to think about new beginnings and set goals. At this time of year, we are encouraged to make resolutions that we hope will inspire us to focus, break bad habits, distance ourselves from negative people, and develop a structure that will become a […]
Lord where do I begin with this one! My fellow ladies. I am disappointed and totally disgusted. Why? Because LinkedIn has become an online version of a New York City street. When I joined LinkedIn, I did so because I wanted to network with other professionals and advance my career. But instead, LinkedIn has become […]
Since WordPress is popularly known as a great blogging platform, CMS enthusiasts often debate its use as a content management system. Using the right plugins, WordPress can also be used as a great CMS. The following list is intended for those who like to weigh the advantages and disadvantages of a particular CMS: Advantages of […]
Celebrating 25 years, 30 years or 50 years? Get it right with a dance band that keeps bodies moving! If you’ve been married for 35 or 40 years, you’ll surely dance the Disco Era at your wedding… Why not relive the memory? Sure you’ve heard all the Saturday Night Live jokes about white suits, disco […]
When filing a mark, the USPTO gives you two options: standard characters or specialized form (stylization and/or design). Let’s look at each one in detail and that should help you decide the best way to apply for your mark. As with any discussion of filing a trademark, it is always assumed that you have done […]
SEO, which stands for Search Engine Optimization, is the process of optimizing one’s website to improve the position in which it will appear within the search results obtained from a search engine based on specific keyword phrases. The exact formula for achieving this result is a much discussed and debated topic. However, there is at […]