In the past year there has been a lot of talk about direct consumer mattress companies. These e-retailers have no vendors, no storefronts, and (supposedly) no additional expenses; They exist entirely on the Internet, selling their products directly from the factory. While the convenience of shopping online has infiltrated almost every aspect of modern commerce, from clothing to entertainment to groceries, is it really wise to spend hundreds of dollars on an item so vital to your health and well-being, without to be seen?
1. The myth of the absence of brands
One of the main assertions of direct consumer companies is that avoiding the “middle man” (the salesman in the mattress store) saves the consumer money by reducing the profit margin. The myth is that if the customer is not good at negotiating, they could end up paying more than the item is worth. However, this works both ways. If the customer comes to the store prepared, they are likely to walk away with a great deal. Sellers generally work on commission, which means they are prepared to lower the sale price if it means they will make the sale. Smart shoppers can use this to their advantage and come out with a fantastic product at a fraction of the cost.
2. Customer service
No matter how much research has been done, most people still feel like they need a little guidance when it comes to spending a large sum of money. Mattresses are not only expensive, but they are also supposed to last for years. Therefore, finding the right type for a client’s specific body type, sleep style, health and well-being is essential. While it is possible to email or chat online with an e-retailer representative, there is nothing better than being able to have that conversation in person with an experienced salesperson. Also, if something goes wrong with the product or the customer needs more help, you can always go back to the mattress store and find qualified personnel available to help you.
3. A range of options
The main goal of web-based stores is to make the shopping process look easy. As such, most companies offer only one style of bedding in various sizes. This simple, no-frills transaction sounds appealing at first, but not all bodies are the same. Not all consumers will be happy with this standard stock approach, a style that suits most. The type of mattress a person needs depends on a variety of factors, including the client’s age and sleeping position, whether they have any allergies, and the part of the country they live in. (A heat-trapping mattress is great for cold climates, but not so much for desert or tropical areas.) Furniture store showrooms offer a variety of options not to confuse the customer, but to help them make an investment that will give them the best. sleeping at night is possible.
4. Try it before you buy
The biggest benefit of buying from a physical mattress store is being able to test the bed before making the purchase. Most people are not comfortable separating large wads of cash without trying the bed first. While clients are not encouraged to spend the night in the showroom, lying down for a couple of minutes gives a pretty good idea of feel and comfort. No matter how good the e-retailer’s return policy is, direct-to-consumer companies rely on the assumption that most people don’t bother to return a bulky and cumbersome item. Buying without seeing the item in person is a huge risk for the sake of a few hundred dollars in savings, and that’s assuming the company and its products are legitimate.
At the end of the day, it’s nice to have options. It is good to know that if one needs to order a new bed without leaving home, it is possible to do so. However, for some things, an old-fashioned in-person transaction is unbeatable. At the very least, it’s worth visiting your local mattress store to compare their offerings with what’s on offer online.