Before we get into the actual details of creating an online marketing blog, it is very important that you first know what the approach behind your blog is.

Step 1 – Research

99% of most sellers will always make this mistake, they go looking for a product on clickbank or paydotcom based on the number of sales of a product.

The real secret to making tons of money online is hard to believe, but do NOT sell internet marketing related products. When you’re doing your keyword research online, you’ll first want to find out if there’s a demand for that product by looking at the key phrases people might search for.

For example, if you do keyword research on computer hardware in the Overture toolbar, you’ll get 59832 searches per month for the keyword computer hardware. What this tells you when you are doing your marketing blog is that there is a demand for it.

However, the correct way to select keywords. You must also be aware of the competition. For the keyword computer hardware there is great competition from 390,000,000 sites related to the word computer hardware.

Some guideline when you do your research, the demand must be above 1,000 and the competition below 2 million would be a good keyword to do search engine optimization.

Step 2 – Find the right product to sell

Now that you know which keywords are great niches, you’ll want to find a product to sell to these people. The best and most profitable type of product to sell would be digital information.

When choosing an affiliate product, there are two key things to keep in mind. First the quality of the product, it is a good product. The best way to find out is to buy the product and try the things that are taught in the e-book.

The second most important thing to consider is the product’s sales copy. Because on the internet we can only grab a person’s attention in the first 4 seconds, you need to make sure your sales copy does. As you read the sales copy, will you be interested in buying the product yourself? These are the few things you want to consider when selecting a product.