This article is specifically written to describe the process of how to sell an e-book online without spending a single penny. For someone who really wants to make money online, the cost of setting up a website and an entire marketing system can be a huge impediment. Well I’m here to tell you that it can be done and that you will never have to spend money to do it.
The tools you will need are RapidShare e-book storage, your word processor, Paint.net, and whatever Web 2.0 site you want.
The first step in the process is to open your word processor and start writing your e-book. This can take anywhere from a day to months, depending on the scope and duration of your e-book and also your time and dedication. This is the initial stage of your ebook marketing process, but it is not the most important stage. Once you have a complete eBook at your fingertips, you can move on to the next step in the eBook marketing timeline. You’ll want to sign up for RapidShare e-book storage and upload your e-book with them. They will give you an encoded URL that links directly to your e-book. You will not be able to memorize or remember the link, so you will need to copy and paste it somewhere on your computer. You can even bookmark the link to use later when you need the URL. Regardless of how you decide to go about it, just remember where you put the link.
The next thing in the e-book marketing process is to design a marketable e-book cover. You can read more on this topic at eBook Cover Tutorial dot com and get free training on the topic. Suffice it to say that I have written numerous articles on that topic alone. The training is free and the software is free. With Paint.net you can get a very nice e-book cover design and create a salable ecover for your e-book. The better it is, the better your book will sell. Don’t underestimate the importance of this step. If you just put on an old e-book cover, you won’t have the success you want. The design of your ecover is one of the most important parts of the e-book marketing process.
Once you have designed the cover for your ecover or eBook, you will need to design a sales page and write your sales copy. The best way to do this is to simply research your competition and see what they are up to. Look at the design of your site. Read your copy. How is your sales funnel structured? Do they do direct sales or use a free report or newsletter? Once you’ve figured out all of this, you can start designing your sales page. I would recommend using your word processor to create your layout and sales presentation. If you are going to use a video sales presentation, you can simply host it on YouTube and copy the embed code. If you use graphics and text only, most word processors can do the job.
Now that you have the exact layout of your sales page, where will you place it so that people can see it? This is where Web 2.0 sites can be very useful. Sites like Hubpages, Squidoo, WordPress, and others already have page rank. You’ll want to sign up for a free account and create your sales page. If you put your sales page on one of these sites, they will most likely get indexed much faster than if you just hosted your own site. You’ll also want to create an e-book marketing plan for people to access that sales page. Posting it on those sites is not enough.
On your sales page you will want to have your graphics, testimonials, and sales copy. You will also want to have a link to your payment system. You can use PayPal, Paydot.com, or whatever else you want. When you set up your merchant account, you will point the payment completion link to the URL of the RapidShare e-book that was provided to you. You’ll want to follow up on your customers with an email response of some kind. You’ll also want to collect your name and email account for future marketing.